Bormioli Luigi goals to ship premium high quality glass to Latin American manufacturers

Premium Magnificence Information – Why do you wish to strengthen the São Paulo gross sales workplace?

Simone Baratta – Since 2020, we have now been centered on the Brazilian market, monitoring its developments intently. We strongly consider that it is a market with immense potential for the longer term, not solely in Brazil but in addition in neighboring nations like Colombia and Peru. Now, we’re able to take the following step. Brazilian manufacturers are striving to develop and set up a worldwide presence, and we will provide them one thing completely different. Whereas native suppliers ship stable execution, we possible have the experience to deal with extra complicated designs. Nevertheless, past the superior high quality of the Bormioli Luigi glass, our actual worth lies in serving to manufacturers elevate their choices and transfer in the direction of larger premiumization.

Marta de Oliveira Bagolin – This market will not be so completely different from Europe, because the expectations are comparable. Manufacturers listed below are extremely attuned to sustainable growth and eco-design, making it a qualitative market that values transparency. Whereas worth stays an essential issue, sustainability is equally vital. Moreover, fostering long-term relationships is a key precedence on this area.

Premium Magnificence Information – How is your presence organized?

Simone Baratta – We provide bottles manufactured in Europe, with the ornament course of dealt with by native companions that we have now rigorously chosen for his or her capability to ship high-quality companies. To handle logistical wants, resembling quick lead occasions for giant volumes, we’re additionally exploring partnerships with on-site suppliers. Our São Paulo workplace homes devoted gross sales and technical groups to effectively assist the wants of our clients within the area.

Marta de Oliveira – We’ve a warehouse right here in São Paulo and supervise the logistics whereas supporting our companions to allow them to evolve in the direction of the extent of service that we offer to our European clients. The primary problem is to be agile and versatile.

Premium Magnificence Information – What development potential have you ever recognized?

Simone Baratta – We already collaborate with the biggest teams resembling Boticário, Natura, and we wish to broaden our buyer portfolio with manufacturers of all sizes within the perfumery sector, however skincare may also signify an fascinating market. In different nations throughout the area, together with Peru, Mexico, and Colombia, we see extremely dynamic manufacturers which might be transferring upmarket and demanding extra subtle packaging options.

Premium Magnificence Information – Are you planning to open an industrial web site on the continent?

Simone Baratta – We don’t exclude the potential for opening an area industrial web site, most likely beginning with ornament. Brazil is a market very oriented in the direction of picture and differentiation and it could be completely tailored. However nothing is deliberate for the second.