THE WHAT? B-Corp-certified Elemis has been introduced as the primary Official Skincare Associate for the Aston Martin Aramco Method One Workforce. The multi-year partnership will see the wonder model promote inclusivity throughout the world of Method 1.
THE DETAILS Certainly, some 41 % of Method 1 followers are girls, based on a current research by Nielson, and ladies aged 16 to 24 are the game’s quickest rising fanbase. In the course of the first yr of partnership, Elemis will launch an edit of unique, limited-edition merchandise in addition to providing company a trackside expertise on the Aston Martin Aramco Paddock Membership Suite with experiential ‘pit cease’ therapies.
THE WHY? Séan Harrington, ELEMIS Co-Founder & CEO, reveals, ” As we kickstart this multi-year partnership uniting our two iconic manufacturers, each wealthy in British heritage, we set out with the identical mission: to develop the boundaries of efficiency and innovation on a worldwide stage. This value-driven partnership is the primary of its sort and a pioneering effort in Method 1. It demonstrates how two leaders and innovators in our respective fields can work collectively to shift notion, empower others, and create an unrivalled life-style expertise.”