Alabama Stylist Breaking Obstacles within the Magnificence Trade: D’Laced Proprietor Dee Moncrief’s Journey to Success

Written By Trish B.

Within the magnificence world, the identify D’Laced is synonymous with expertise, resilience, and innovation. However behind the model is Dee Moncrief, a visionary entrepreneur whose journey from company America to the sweetness business is nothing wanting inspiring.

Dee’s story started in 2019 when she first began doing hair as a aspect hustle. By 2020, she had totally embraced her craft, remodeling her condo right into a mini salon. It was a world away from her structured life as a monetary analyst within the medical subject, however one thing about hairstyling ignited a hearth in her soul that no company job might match.

“I all the time had a ardour for hair, however I by no means noticed it as a profession,” Dee displays. “That modified after I took a leap of religion and posted a Valentine’s Day hair particular on social media. The response was overwhelming, and that’s after I realized—that is what I’m meant to do.”

With a rising clientele and an unwavering drive, Dee turned her ardour right into a model. In 2023, she took the largest step but—opening her personal salon in Montgomery, AL, which lately celebrated its two-year anniversary in January 2025.

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The transition from company America to full-time entrepreneurship wasn’t with out challenges. Stepping out of her consolation zone and totally believing in her personal potential was one of many greatest obstacles she confronted. There have been moments of self-doubt, instances when quitting appeared like an possibility, however each time uncertainty crept in, God confirmed up with a reminder of why she began. Religion, consistency, and an unshakable perception in her objective carried her by means of the hardest moments.

Her journey has developed far past hairstyling. Dee has constructed a model that extends to top-quality wigs and hair merchandise, together with her personal waterproof lace glue, head tie bands, and crimping irons—merchandise which have even been utilized by superstar stylist Jonathan Wright. Now, she’s coming into a brand new section of her enterprise, shifting focus towards pure hair care. This rebrand isn’t nearly introducing a product however about creating a whole expertise centered round wholesome hair development and upkeep. She desires her shoppers to really feel assured embracing their pure magnificence with merchandise particularly designed to nourish and strengthen their hair.

Via each milestone, Dee credit her mom for being her biggest supporter, all the time talking life into her desires and instilling the mindset that failure was by no means an possibility. However above all, she attributes her success to religion. God stays the inspiration of all the pieces she does, guiding her by means of each choice and transition. This journey is about extra than simply doing hair—it’s about inspiring others to step out on religion and chase their desires.

With an thrilling rebrand on the horizon and new ventures within the works, Dee Moncrief isn’t simply constructing a magnificence empire—she’s setting the stage for one thing a lot greater. “Each alternative, each win, even this interview, is an indication that I’m on the proper path,” she says. “That is solely the start. D’Laced is prepared for the world.

To set an appointment with high quality service or order your hair necessities from D’Laced, go to her web site https://www.dlaced.com/