Based in 2015 by Coline Bertrand and Mahault de Guibert, the French dermo-cosmetic skincare model La Rosée is making its North American debut solely at 368 Buyers Drug Mart shops (Pharmaprix in Québec) — Canada’s largest pharmacy chain and a number one magnificence retailer.
This launch confirms La Rosée’s worldwide ambitions, because it intends to speed up its progress and model consciousness by increasing into new markets.
“We see worldwide growth as a robust progress driver for the model. In latest months, La Rosée has dynamically expanded its European footprint, opening new markets comparable to Croatia, Albania, Bulgaria, and Finland. Extremely anticipated in Canada, this launch is a decisive step in La Rosée’s growth and a possible launchpad for the American market,” commented Romain Biolchini, CEO of La Rosée.
La Rosée is launching 18 of its signature toilet necessities within the Canadian market this spring, with a further seven merchandise arriving in fall 2025.
Because the third-largest dermocosmetics model by quantity in France [1], La Rosée has seen speedy progress since its launch, pushed by its clear, pure formulations and clinically examined efficacy. Right this moment, the model is obtainable in over 10,000 pharmacies throughout France — almost one out of each two.
“Since its inception, La Rosée has stood out within the ultra-competitive cosmetics sector by providing a particular vary of skincare merchandise bought in pharmacies. For La Rosée’s Canadian launch, we aimed to be extra than simply one other model on the shelf. We selected Buyers Drug Mart, a trusted associate able to selling our model and recommending our iconic merchandise,” emphasised Coline Bertrand, co-founder and President of La Rosée.