Tag Archives: CMO

Boots UK CMO Pete Markey Steps Down After 4 and a Half Years

Boots UK CMO Pete Markey Steps Down After 4 and a Half Years

THE WHAT?  Pete Markey has stepped down from his position as Chief Advertising Officer at Boots UK, ending a tenure marked by strategic model repositioning and a concentrate on loyalty-driven retail advertising and marketing. THE DETAILS Markey joined Boots in early 2020 and performed a key position in reshaping the well being and sweetness retailer’s […]