Tag Archives: Hyperpersonalization

Hyper-personalization, sustainability, and the wellness wave

Hyper-personalization, sustainability, and the wellness wave

The worldwide perfume market is remodeling considerably, pushed by evolving client values and technological developments. In line with Statista, the worldwide perfume market is anticipated to succeed in $52.4 billion by 2025, fueled by demand for hyper-personalized merchandise and sustainable practices. In the meantime, knowledge from Circana’s 2023 Perfume Client Report reveals that 80% of […]