Sam Chapman & Sali Hughes

Sam Chapman & Sali Hughes

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Priced at

launches 18th July 2025

RUM Wrap Party Tubing Mascara Review -  From Sam Chapman, Sali Hughes & Jo Jones

A brand new mascara launch from our very personal magnificence royalty? Thrilling. Once I heard that Sam Chapman, Sali Hughes, and Jo Jones had teamed as much as create a mascara, I used to be very excited and Sam despatched it to me to attempt! Right here’s every thing you must know in regards to the brand-new RUM Wrap Social gathering Tubing Mascara, together with my full overview, earlier than and after ideas, and comparability of each shades: Taxi (blackest black) and Inkwell (elegant navy).

What Is RUM Wrap Social gathering Mascara?

What is RUM Wrap Party Tubing Mascara?
What’s RUM Wrap Social gathering Tubing Mascara?

The Wrap Social gathering Mascara (£22, 6ml) is the flagship launch from RUM Magnificence, a model newly based by legendary magnificence insiders Sam Chapman, Sali Hughes, and Jo Jones. With a long time of mixed expertise as make-up artist, journalist, and PR professional, these three know precisely what makes a mascara good, and extra importantly, what makes one disappointing.

Wrap Social gathering is their reply to the endless seek for a tubing mascara that delivers fluttery, separated lashes with out the smudge or battle.

Key Options

  • Tubing components: coats every lash in polymer tubes for long-lasting, smudge-proof put on
  • Vegan & cruelty-free
  • Obtainable in shades:
    • Taxi: blackest black
    • Inkwell: elegant midnight navy
  • Exact brush for root-to-tip definition
  • No undereye switch
  • Smudge-proof
  • Received’t crumble on the lashes
  • Straightforward removing with heat water – or balm/oil cleanser
  • £1 from each mascara offered goes to Magnificence Banks

What Is a Tubing Mascara?

In case you’ve by no means tried a tubing mascara, right here’s the lowdown. Not like conventional formulation that use waxes and oils (which may smudge), tubing mascaras use polymer know-how to wrap round every lash. This creates “tubes” that keep put all day and slide off with heat water.

They’re particularly nice for:

  • Anybody bored with smudging, flaking, or hard-to-remove mascara
  • Deep-set or hooded eyes
  • Oily lids or wealthy skincare customers
  • Contact lens wearers

My RUM Wrap Social gathering Tubing Mascara Evaluation

My Review of RUM Wrap Party Tubing Mascara
My Evaluation of RUM Wrap Social gathering Tubing Mascara

I’ve been testing each Taxi and Inkwell, and spoiler alert: I’m a giant fan. Right here’s my full breakdown.

Software Video

Which RUM Wrap Social gathering Tubing Mascara Shade Ought to You Select?

The RUM Wrap Social gathering Tubing Mascara is available in two beautiful shades: Taxi and Inkwell, and whereas color is the plain distinction, I’ve seen that every components delivers a barely completely different lash impact too, which I completely love.

RUM Wrap Party Tubing Mascara - The Shades: Taxi & Inkwell
RUM Wrap Social gathering Tubing Mascara – The Shades: Taxi & Inkwell
  • Taxi is your deepest black. It’s intense, daring, and dramatic. It provides attractive depth of color and an actual punch of quantity. In case you love that immediate affect, that is the one. It’s good for nights out, occasions, or everytime you need a lash that actually exhibits up
  • Inkwell, then again, is a superbly elegant midnight navy. It provides a extra fluttery, lengthened look which I feel is tremendous refined and wearable. It’s softer than black, however nonetheless defines the eyes superbly, particularly on my brown eyes I feel. I discover it superb for daytime or for an elegant, understated look,

Inkwell can be my one to go for a daytime lash, whereas Taxi brings all of the night time time drama. Each carry out the identical with no smudging or crumbling.

My Favorite?

RUM Wrap Party Tubing Mascara in Inkwell
RUM Wrap Social gathering Tubing Mascara in Inkwell

I genuinely don’t suppose I personal one other navy mascara and I’m so pleased to have Inkwell in my assortment. It’s refined however hanging and provides that trace of color that brightens the whites of the eyes, makes lashes look lush however mushy, and provides a little bit of an sudden elegant but edgy twist.

It pairs so superbly with my REESON Magnificence Lid Elixir in Toasted Cinnamon. The navy of Inkwell actually performs off the heat of the shadow. I’ll be reaching for this combo all summer season lengthy.

What’s the Wand Like?

RUM Wrap Party Tubing Mascara in Taxi
RUM Wrap Social gathering Tubing Mascara in Taxi

The Wrap Social gathering brush is excellent. It’s slender and barely tapered, permitting you to get proper into the bottom of the lashes to carry, separate, and coat each lash evenly and it actually will get into the inside corners.

It performs brilliantly on each high and backside lashes, with no mess or smudges, which is an enormous win.

Learn how to Apply Wrap Social gathering Tubing Mascara

You apply it like a conventional mascara however with one key tip. As works finest with tubing mascaras, I wish to layer it whereas it’s nonetheless moist to construct up the amount, one thing that Sam, Sali and Jo advocate.

As a result of it’s a tubing components, you don’t need to wait between coats. Simply maintain constructing till you get your required degree of drama. RUM say: Taxi builds superbly for a daring, glam look, whereas Inkwell seems to be finest with one or two elegant coats.

Learn how to Take away It

As it is a tubing mascara, you don’t want something fancy. Merely:

  • Soak lashes with heat water
  • Gently pinch between your thumb and finger, and the little tubes slide off

Personally, I’ve additionally used my common oil/balm cleanser and it got here off simply as simply like an everyday mascara. If you wish to try the cleansers I price, learn my Spherical up of Greatest Cleansers.

Wrap Social gathering Mascara – Earlier than and After

RUM Wrap Party Tubing Mascara Review - Before Photo
Earlier than Picture

The beneath picture exhibits Inkwell on the left and Taxi on the correct:

RUM Wrap Party Tubing Mascara Review - After Photo
After – Inkwell on left and Taxi on proper

Is RUM Wrap Social gathering Tubing Mascara Price It?

In a phrase: YES.

That is genuinely one of many nicest tubing mascaras I’ve tried and relying on which one you select and the way you apply it, you’ll be able to obtain that lash-lifted, fluttery, clear glam look that so many mascaras promise however few ship or you’ll be able to construct up for further quantity and full glam. I really like that it is available in a Navy which is definitely fairly uncommon shade!

Plus, I like understanding that £1 of each sale helps Magnificence Banks.

The place to Purchase RUM Wrap Social gathering Tubing Mascara

This new mascara is offered in 2 shades Taxi (black) and Inkwell (navy) it is going to be out there straight from RUM Magnificence’s web site from 18th July 2025 for £22, with £1 donated to Magnificence Banks per sale.

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