Louis Vuitton enters the wonder race with ultra-luxury make-up line

Introduced in March and eagerly anticipated ever since, the debut of La Beauté — Louis Vuitton’s first make-up line—sparked speedy international headlines! With a lot of the main target falling on the worth tag chosen by the LVMH group’s flagship model.

With scented lipsticks priced at USD 160 (EUR 140) and eye shadow palettes at USD 250 (EUR 220), Louis Vuitton pushes to the intense the boundaries of luxurious within the magnificence world.

The eight eye shadow palettes, 10 lip balms and 55 lipsticks featured within the debut assortment shall be offered from August 29, completely at 92 Louis Vuitton and different chosen high-end shops the world over. International on-line pre-orders will open on August 25 by way of the model’s official web site.

The gathering launches beneath the artistic route of Pat McGrath, one of the influential figures in shade cosmetics at this time. Product textures are delicate and hydrating, with lipsticks providing a satin end and creamy shadows mixing seamlessly. A delicate scent, developed by in-house perfumer Jacques Cavallier Belletrud and utilizing an upcycled flower wax, runs by way of the gathering.

Conceived by German industrial designer Konstantin Grcic, the refillable aluminum-and-brass packaging is adorned with Louis Vuitton’s iconic monogram and checkerboard sample.

In a struggling luxurious market, main worldwide manufacturers see the wonder sector as a robust progress driver.