Verpack transforms Nuxe’s Huile Prodigieuse into an iconic creation calendar

For the 2025 vacation season, Nuxe made a daring assertion with an outsized interpretation of its iconic Huile Prodigieuse bottle. Groupe Verpack led the undertaking finish to finish, from technical conception to the supply of absolutely packaged merchandise.

This undertaking exemplifies Verpack’s collaborative, partnership-based method with manufacturers. Important analysis was performed, particularly in design and product engineering, to beat the challenges associated to the calendar’s weight when absolutely stuffed, since it’s designed to be held by its “cap”: specialised slicing, meticulous ending, and exact gluing had been all important to the undertaking’s success.

24 days of surprises

Respecting the proportions and shapes of the bottle and recreating its golden cap in three dimensions, this inflexible coffret is designed with two panes that, when mixed, include 24 packing containers of various sizes. When closed, the cap takes form as the 2 sides match collectively.

The ornament was achieved by metallization switch, a course of wherein a movie is utilized and the plastic layer is subsequently eliminated. Printing was carried out utilizing the four-color technique whereas the model’s brand was achieved due to scorching stamping. The cap required handbook meeting, whereas the calendar physique was machine-produced. Verpack was additionally in control of inserting the merchandise into every field and becoming them contained in the calendar.

For this launch, Groupe Verpack responded to the model’s demand for a full-service answer combining experience from three of its amenities: Printing in Avallon, handbook operations and packing in Migennes, each within the Burgundy area of France, and the handbook meeting of the cap in Sousse, Tunisia.