APR turns into Asia’s most useful magnificence firm amid world growth

THE WHAT? South Korean magnificence tech firm APR has develop into Asia’s most useful magnificence firm by market capitalization, surpassing regional rivals together with Amorepacific, LG Family & Well being Care, Shiseido and Proya Cosmetics.

THE DETAILS APR ended April with a market capitalization of roughly KRW16 trillion (US$10.9 billion), in comparison with round KRW8 trillion for Amorepacific and KRW4 trillion for LG Family & Well being Care. The corporate is now ranked because the world’s third-largest pure-play magnificence firm behind L’Oréal and The Estée Lauder Corporations. APR’s share value has risen greater than 80% this 12 months, supported by robust abroad demand. Worldwide income surpassed home gross sales for the primary time in 2024 and greater than tripled in 2025 to KRW1.23 trillion, accounting for over 80% of whole income. The US market has been a key progress driver, with gross sales rising almost eightfold between 2023 and 2025. APR can be increasing throughout Europe by means of Sephora in 17 international locations, together with France, Germany, Italy and Spain. The corporate was not too long ago named to TIME journal’s record of the 100 most influential corporations of 2026.

THE WHY? The expansion highlights rising world demand for Ok-beauty manufacturers and demonstrates how worldwide growth and beauty-tech innovation are reshaping the aggressive panorama within the world cosmetics trade.

Supply: Korea Herald