Revlon companions with Pokémon on limited-edition Ditto lip scrub assortment

THE WHAT? Revlon has partnered with Pokémon to launch a limited-edition assortment of Kiss Sugar Scrub lip merchandise impressed by the character Ditto and its iconic transformation mishaps.

THE DETAILS  The “Revlon x Pokémon Kiss Sugar Scrub” vary options 4 designs showcasing Ditto alongside variations trying to mimic Pikachu, Snorlax and Slowpoke. Every variant contains its personal perfume and relies on Revlon’s leave-on exfoliating lip scrub components, which mixes fruit extracts and oils together with pomegranate, raspberry and grape seed to moisturise and easy lips. Revlon stated the merchandise are designed to supply hydration with minimal color tint for a pure look. The limited-edition assortment will launch completely in Japan from June 4, 2026, by means of drugstores and cosmetics retailers, with every product retailing for 990 yen. The collaboration builds on the long-running success of Revlon’s Kiss Sugar Scrub vary, which has bought greater than eight million models globally since launch.

THE WHY? The partnership highlights the continued recognition of magnificence and leisure collaborations as manufacturers use licensed characters and popular culture partnerships to drive client engagement, entice youthful consumers and create collectible product demand.

Supply: Important Japan