Tag Archives: consumers

U.S. status magnificence customers prioritize efficacy and scientific credibility

U.S. status magnificence customers prioritize efficacy and scientific credibility

Regardless of tighter budgets, magnificence stays a precedence for American customers — however not indiscriminately. In truth, 46% of customers surveyed by Kearney, Kearney, 2025] plan to chop again on non-essential spending within the close to time period. Luxurious items, electronics, and residential decor are anticipated to really feel the impression first. Well being and […]

US shoppers drive surge in complement elements inside snacks and drinks

US shoppers drive surge in complement elements inside snacks and drinks

Complement elements are not confined to the complement aisle, in line with lately launched knowledge from NIQ and Spate. As detailed within the “Blurring Wellness Boundaries: When Dietary supplements Meet Meals and Beverage” webinar hosted by NIQ and Spate final month, US shoppers are more and more reaching for snacks and drinks that ship the […]

International customers redefine private care as “preventive well being,” says Kenvue

International customers redefine private care as “preventive well being,” says Kenvue

Key findings from Kenvue and Kantar’s report revealed A shift in direction of viewing private care as a software for general wellbeing, not simply look. That trusted sources for private care recommendation should not all the time the identical as go-to sources. Most customers plan to speculate extra time in private care routines. Private care […]

Shoppers shift to scalp-first, nourishing magnificence: Spate insights

Shoppers shift to scalp-first, nourishing magnificence: Spate insights

Magnificence customers are more and more prioritizing care, well being, and self-expression over enhancement, based on new insights from client pattern analysis agency Spate. “Producers ought to reframe product improvement round nourishment, restore, and preventative care, relatively than surface-level enhancement,” Jenny Zeng, Magnificence Insights Analyst at Spate, instructed us. The corporate’s newest information reveals rising […]

US shoppers present selectivity as tariffs and inflation stress magnificence spending

US shoppers present selectivity as tariffs and inflation stress magnificence spending

As tariff uncertainty and inflation proceed to have an effect on pricing within the magnificence and private care sector, new findings counsel shoppers are ready to regulate their spending, however not all classes face the identical stage of scrutiny. “Whereas 36% of US shoppers plan to chop again on magnificence and private care purchases if […]

NSF survey reveals 45% of customers prepared to pay extra

NSF survey reveals 45% of customers prepared to pay extra

With shopper lawsuits on the rise, such because the class motion filed final yr towards private care model Dr. Squatch over allegedly misleading “pure” claims, manufacturers within the cosmetics and private care product business are beneath growing stress to substantiate their advertising. A latest survey commissioned by the Nationwide Science Basis (NSF) has highlighted this […]

As shoppers pull again, P&G cuts outlook and appears to boost costs amid tariffs

As shoppers pull again, P&G cuts outlook and appears to boost costs amid tariffs

Procter & Gamble (P&G) lower its gross sales and revenue forecast Thursday, April 25, citing a pullback in client habits as uncertainty over tariffs and the economic system cloud the image. P&G, whose manufacturers embrace Tide detergent, Head&Shoulders shampoo and Crest toothpaste, now sees flat gross sales for its present fiscal 12 months after beforehand […]

80% of customers need stricter security laws in magnificence

80% of customers need stricter security laws in magnificence

Shopper skepticism concerning new elements in magnificence and private care merchandise stays a major problem for manufacturers, a difficulty that shopper intelligence agency Mintel not too long ago investigated. “Almost one in 4 magnificence and private care customers discover it tough to belief new elements,” Carson Kitzmiller, Principal Analyst, Magnificence & Private Care, informed CosmeticsDesign. […]

How magnificence manufacturers are profitable over shoppers

How magnificence manufacturers are profitable over shoppers

A wave of latest advertising campaigns throughout the hair care, skincare, and nail care sectors are making a splash within the US magnificence business this month, reflecting manufacturers’ like Garnier, philosophy, and OPI’s give attention to sustainability, storytelling, and fascinating client experiences. These initiatives pull completely different engagement levers from environmental partnerships, creative storytelling, and […]

“We want new stuff to get customers excited:” L’Oréal CEO on Q3 gross sales outcomes

“We want new stuff to get customers excited:” L’Oréal CEO on Q3 gross sales outcomes

L’Oréal Group reported that its gross sales had risen by 3.4% on a like-for-like foundation for the third quarter of 2024 (1 July – 30 September) reaching €10,28bn – but this was decrease than what had been anticipated for the cosmetics agency.   Gross sales down in derma division​ Gross sales within the North Asia area, […]

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