THE WHAT? Grupo Boticário is prioritising operational effectivity to maintain progress amid a slowdown in Brazil’s magnificence market. THE DETAILS The corporate reported a 6.7% improve in gross sales quantity in 2025, reaching R$38.1 billion, regardless of weaker family consumption. It expanded its market share to fifteen.5%, narrowing the hole with rival Natura. Progress was […]
The German, family-owned Dr. Wolff Group, a specialist in hygiene, skincare, hair care, and oral care, has now entered the Brazilian market. Backed by 120 years of historical past and operations in roughly 70 international locations, the corporate has excessive expectations for its enlargement there. “Though we’re over a century previous, we solely started our […]
THE WHAT? Brazil has formally declared the açaí berry a nationwide fruit in a bid to guard its cultural and financial possession of the globally standard Amazonian “superfood.” THE DETAILS The brand new legislation, first proposed in 2011 and signed earlier this month, designates açaí as a uniquely Brazilian product after years of concern over […]
“Creatures whose pure habitat is planet Earth will now not be guinea pigs for experiments on this nation,” stated the Brazilian president through the signing ceremony held on the Planalto Palace. Different strategies The Regulation 15,183, which was revealed within the Federal Official Gazette (DOU) on Thursday (July 31), amends Legal guidelines 11,794/08 and 6,360/76, […]
Brazilian hair care manufacturers Skala and Lola From Rio, each identified for his or her deal with curly hair merchandise, are merging to kind one of many largest teams on this market. The transaction is being pushed by funding agency Introduction Worldwide, which acquired a 50% curiosity in Skala in 2024. Identified for its inexpensive […]
With a better focus of fragrance essence, these fragrances are recognized for his or her stronger influence and longer-lasting presence on the pores and skin. In keeping with Luiz Ahualli, basic supervisor of Coty Brasil’s status class, demand for fragrances that supply an extended olfactory expertise is rising strongly in Brazil, though extra concentrated perfumes […]
Du 20 au 23 mars, Beautycare Brazil accompagnera 62 entreprises brésiliennes [1] sur le salon Cosmoprof Worldwide Bologna 2025. Il s’agit d’un report de participation pour l’organisation de promotion de l’industrie brésilienne des cosmétiques. Le level marquant de cette année est la participation de deux entreprises dans l’espace Cosmoprof Inexperienced, dédié aux marques dont la durabilité […]
The British cosmetics model introduced the closure of all its operations in Brazil in an Instagram put up revealed on Thursday, January 2, 2025. “Right this moment’s message is a farewell. With hearts filled with emotion and gratitude, we’re ending a wonderful decade with you right here in Brazil. Collectively, we now have constructed an […]
